International MICE Summit 2025 IMS25 opening delivers global investment and events industry transformation 20 deals announced

RIYADH, Saudi Arabia, Nov. 26, 2025 PRNewswire -- The International MICE Summit 2025 (IMS25) opened today in Riyadh, bringing together more than 3,000 participants and unveiling 20 major announcements in a defining moment for Saudi Arabia's business events industry. The announcements included six global exhibition and event companies announcing offices and investments in the Kingdom, the launch of multiple global events, and record events infrastructure growth - highlighting the Kingdom's growing role as a global leader in the Meetings, Incentives, Conferences, and Exhibitions (MICE) sector.     Among the headline developments, Messe Frankfurt, Koelnmesse, MCH Group, and Oak View Group confirmed plans to open new offices, and Comexposium and Honegger officially announced market entry in KSA in 2026. 🔗 Leggi su Iltempo.it

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